
I have been using RSS for years. For this post I actually did the research math. I made my first steps on the internet around 1995. Ten years later, in October 2005, Google Reader launched and changed how I follow things on the web forever.
That’s almost 20 years ago. And I still believe RSS is the best way to keep up with the things I actually care about. Together with blogging, it is one of the few things that has stuck with me from the very beginning.
RSS is also one of those technologies that never really died. The shutdown of Google Reader in 2013 was a short blow, but a wave of alternatives followed, each adding its own perspective. Over the last thirteen years I tried most of them, but eventually became a loyal user of Feedbin and Unread.
Reading is no longer the default
But over time something changed more fundamentally than the tools. The way I consume content changed. RSS started in a world of blogs and websites, basically text-first and lightweight. That is still part of how I read today, but it is no longer the whole picture.
Many years ago Podcasts became part of my daily routine. YouTube replaced a lot of long-form reading on specific topics. Mastodon and Bluesky turned into discovery layers for new things to read. Even Reddit became a source of discussions and links worth following.
In other words, my “feed” stopped being just RSS and became a mix of articles, videos, audios, and conversations, all competing for the same attention, and all living in different apps.
The gap
Most RSS readers were built for a text-first world. But mine stopped being text-first. No single app could keep up with all of it, so I ended up with four dedicated apps on my home screen: an RSS reader for articles, a podcast app, a video app, and yet another app for the links I wanted to save for later. Four tools, four timelines, and permanent switching between all of them.
So I built Flat
People read, watch, and listen, on the same device. The trouble was never the mix itself. It was that the mix lived in different apps, each with its own backlog to clear. Flat puts an end to that. One timeline, in the order things arrive, instead of multiple apps to check one after another.

Flat pulls RSS feeds, podcasts, YouTube channels & playlists, and social sources into a single chronological timeline. And it adds the Stash, a simple place to save everything interesting for later. If something is interesting but not for right now, it goes there. If not, it just passes by. Nothing to clear, no expectation to catch up.
One more thing mattered to me, and I suspect it’s what most people expect nowadays. Everything stays in sync across all your devices, all your feeds, anything you have put in the Stash, even the playback position of a podcast or video. It all follows you, so you can pick up exactly where you left off, on whatever device you are looking.
A few deliberate decisions
A few things in Flat are missing on purpose:
- No unread counts. A number that turns into a backlog is just another obligation.
- No ranking. The timeline is always chronological. What you follow is what you get.
- No account. Your data lives on your device and syncs through iCloud, with no backend holding your feeds or your reading history.
This removes some flexibility. It also removes a lot of friction. You install the app, add your sources, and read, watch, or listen. Save a few things. Move on. That’s it.
Flat brings RSS into the media world we actually live in now. Nothing more, nothing less.
Flat is on the App Store, and it’s free. If you’d like one place for the things you read, watch, and listen to, give it a try.
If you do, I would love to hear what you think. I’m answering any feedback. And an honest review on the App Store genuinely helps a small project like this.





























